SYSTEMS
ALIGNMENT
Growth Requires Structural Clarity
ABOUT
Most organizations struggle because growth outpaces structure. Over time, this creates friction and ultimately, misalignment. You may notice more effort going into coordination, more time spent deciding what to prioritize, and fewer projects making it across the finish line.
When you work inside a system every day, you adapt to it, but growth changes how a business needs to operate.
After 15 years in marketing, I built WESTIL to help organizations spot those gaps and grow in ways that are clear, sustainable, and fully aligned.
Strategy, Structure, and Revenue — Aligned
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Strategy, Structure, and Revenue — Aligned ·
Our Process
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Diagnose
Identify hidden gaps, misalignment, and bottlenecks across marketing, revenue, and operations.
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Design
Build frameworks that integrate strategy, systems, and teams for sustainable growth.
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Execute
Support implementation so growth initiatives take hold and perform.
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Sustain
Embed feedback loops, dashboards, and alignment processes so momentum compounds over time.
WHO WE WORK WITH
We partner with organizations at inflection points:
Scaling operations or programming
Launching new initiatives
Expanding into new markets
Increasing fundraising or revenue targets
Experiencing internal misalignment during growth
Preparing for leadership or structural transition
We help global, local, corporate, and civic organizations align strategy, systems, and revenue so growth becomes intentional — not reactive.
LET’S WORK TOGETHER